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OUR SERVICES

DRP is a research agency serving the Beauty Industry for more than 25 years, making it the trusted partner of leading fragrances and cosmetics groups.

DRP collects both online and offline public retail prices from key retailers worldwide, including chain stores, department stores, e-commerce. DRP tracks and analyzes multiple metrics related to prices and promotions.

Through to exclusive partnerships with major dutyfree operators, DRP also covers travel retail price positioning at global and local levels.

DRP also offers ad-hoc research and consultancy missions besides the Beauty industry: Spirit & Liquors, Tabacco, Confectionery…

DELIVERABLES

DRP expertise empowers Brand teams to develop data-driven launch, promotional, and assortment pricing strategies on all major beauty markets.

We offer the Beauty Industry access to myDRP, a unique retail pricing database that compiles public price data from over 50 domestic countries and over 50+ key international airports.

MyDRP database provides a granular understanding of pricing dynamics for more than 30,000 fragrances and beauty SKUs. Through MyDRP dynamic dashboards, users get consolidated perspectives at the Country, Regional, Category or Brand levels.

BENEFITS

• No setup or maintenance efforts for your teams.
• No URL to provide.
• Permanent addition of novelties.
• DRP proprietary product classification that enables granular analysis by product segments.
• Access our price history for key retailers, countries or channel, to assess long term trends.
• Over 100 beauty brands are already in database. Over a million price datapoints per update waves.